Aikotoba Co., Ltd. (Head office: Shibuya-ku, Tokyo, CEO: Kenji Tanaka, hereinafter referred to as Aikotoba) has launched an advertising input type coupon service called “Aikotoba” (URL: http://icotoba.jp ) has announced that it will use its voice recognition technology, developed by Advanced Media Corporation (Head office: Toshima-ku, Tokyo; Chairman and CEO: Kiyoyuki Suzuki, hereinafter referred to as "Advanced Media"). AmiVoice ® Starting in April 2013, we will begin offering this feature as an embedded service for in-house managed services, major restaurant chains, and other service providers' apps.
iKotoba operates a coupon service called iKotoba, which uses a revenue model (patent pending) where it sells the right to ask fill-in-the-blank quizzes to advertisers, without collecting media fees, system usage fees, or performance fees from the stores and companies that issue the coupons. By answering fill-in-the-blank quizzes, users can receive discount coupons on their mobile devices. Users can obtain the industry's highest discount rate by selecting the coupon they want and entering the correct answer to the quiz that appears on the screen. For example, when a user is asked a fill-in-the-blank quiz at a gas station, such as "The most popular car insurance is XXXXX!", they can obtain and use a gasoline discount coupon by entering "A, B, C, Non-life Insurance" using the hint page as a reference. Meanwhile, advertisers who purchase the right to ask quizzes can receive a new advertising and promotion method that does not involve the traditional advertising and promotion method of "seeing" and "listening," but rather allows users to "enter" the answers to the quiz, which allows users to "remember" the company's brand, product name, and its features, leading to increased awareness and understanding of the content. This time, Advanced Media's voice recognition technology will be used to process this "input" process. AmiVoice ® By using this function and speaking out loud, you can promote your products and services more effectively and impressively than by using keyboard input. It also enables a variety of cross-media advertising campaigns.
Utilizing its know-how in "talk-aloud advertising" and "incentive marketing," Aikotoba will provide low-cost, high-added-value, and enjoyable services to users by utilizing the customer touchpoints of various companies with customer attraction needs, such as restaurant chains and commercial facilities.
[COMPANY PROFILE]
<Aikotoba Co., Ltd.>
Representative: Kenji Tanaka
Head Office: 2 Sanki Building, 12-12-602 Shibuya, Shibuya-ku, Tokyo
URL: http://icotoba.co.jp/
Established: April 2011
Capital: 24 million yen
Business: ◆Operation of coupon service "Aikotoba"
◆Web marketing business
<Advanced Media Co., Ltd.>
Representative: Kiyoyuki Suzuki, Chairman and CEO
Head Office: 3th floor, Sunshine City Cultural Hall, 1-4-6 Higashiikebukuro, Toshima-ku, Tokyo
URL: http://www.advanced-media.co.jp/
Established: December 1997
Capital: 45 million yen (85 shares) (as of the end of March 152,602)
Business details: ◆ AmiVoice ® "Solution business" that plans, designs, and develops voice recognition solutions that incorporate
◆ AmiVoice ® "License business" that provides application products that incorporate
◆For services to internal users and general consumers AmiVoice ® "Service business" to provide
[Inquiries regarding this matter]
■Customer
Aikotoba Co., Ltd.
Public Relations Officer: Tanaka
TEL：03-6418-9433
FAX: 050-3737-4751
Email: info@icotoba.co.jp
Advanced Media, Inc.
Cloud Business Division Sales Department Sakaguchi
TEL：03-5958-1522
FAX: 03-5958-1033
Email: info@advanced-media.co.jp
■Press relations
Aikotoba Co., Ltd.
Public Relations Officer: Tanaka
TEL：03-6418-9433
FAX: 050-3737-4751
Email: info@icotoba.co.jp
Advanced Media, Inc.
Business Management Department Public Relations Team
TEL：03-5958-1307
FAX: 03-5958-1032
Email: press@advanced-media.co.jp
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