Promoting sales enablement with real-time support using voice recognition, generative AI, and sentiment analysis
Advanced Media Co., Ltd. (Headquarters: Toshima-ku, Tokyo; Representative Director, Chairman and President: Kiyoyuki Suzuki; hereinafter referred to as "Advanced Media") has the No. 1 market share in Japan.On September 1, XNUMX, The beta version of "AmiVoice SalesAgent," a solution that utilizes AmiVoice, an AI voice recognition system, and generative AI to support, record, and analyze sales negotiations, as well as improve the efficiency and results of sales activities, will be released in late January 2026.
"AmiVoice SalesAgent" is being offered as a new addition to the "AmiVoice SalesBoost" series, which aims to promote sales enablement, an initiative aimed at strengthening and improving sales organizations.
According to a report by Grand View Research, a US company, the sales enablement market size in Japan is predicted to expand from approximately 252 billion yen in 2024 to approximately 679 billion yen in 2030, with an expected average annual growth rate of 17.9% from 2025 to 2030.On September 2, XNUMX,
While the market is expanding rapidly, sales activities are an important task that directly contributes to a company's growth, but they are also heavily dependent on the skills and experience of sales personnel, and are prone to becoming personalized.In particular, in recent years, labor shortages and recruitment difficulties have become more serious, and the training costs and time burden involved in securing and training sales personnel are one of the factors hindering corporate growth.
In response to this, Advanced Media has developed "AmiVoice SalesAgent," a solution that uses the power of technology to solve sales challenges and help improve the efficiency and results of sales activities. By utilizing the AI voice recognition AmiVoice and generative AI to centrally manage support, recording, and analysis of sales negotiations, the quality of sales negotiations is improved, eliminating the dependency on individual sales personnel and promoting the establishment of a sales organization that can produce results.
"AmiVoice SalesAgent" converts the contents of business negotiations into text in real time and displays the speaker and their comments in association with each other. This eliminates the need to create meeting minutes and allows you to clearly record who said what.
Generative AI can also be used for sentiment analysis, visualizing customer emotional movements and utilizing them for appropriate responses. This allows for a quantitative understanding of the atmosphere and reactions of sales negotiations, enabling more accurate responses.
Using GPT based on the textual content, we support the progress of business negotiations in real time.We can provide various support that helps standardize, improve, and streamline customer service, such as preventing oversight of important matters, timekeeping, and automatically displaying related documents.
After a sales negotiation is completed, the system analyzes six items - "Sales Negotiation Analysis," "Skills Analysis," "Sales Negotiation Minutes," "Sales Negotiation Assistant," "Summary," and "Tasks" - to visualize the skills of sales representatives, automate the output of minutes and summaries, and extract ToDo information, supporting smooth linkage to the next sales negotiation. Past sales negotiations can be linked and stored by project, making it easy to understand and manage the progress of cases.
This service's AI speech recognition, AmiVoice, operates in a local environment, so it can be used safely even in business negotiations involving confidential information. The application server is provided in an on-premise environment, and the cloud service for the AI generation can be used in the Azure environment of the customer's contract, ensuring secure operation.
It also supports a variety of microphone configurations, including mono, stereo, and multi-systems, making it suitable for any business meeting, whether face-to-face or online.
Advanced Media will continue to promote digital transformation in sales activities, centered around AmiVoice, an AI voice recognition system, and aim to create a society where all sales professionals can maximize their performance through the power of technology.
Main features of "AmiVoice SalesAgent"
1. Instantly convert sales negotiations into text and visualize the emotional movements of salespeople and customers
AmiVoice, an AI speech recognition system, converts conversations between salespeople and customers during sales negotiations into text in real time, linking the speaker and the content of their remarks and displaying them. It also utilizes sentiment analysis to determine whether the content of remarks is positive or negative. By quantitatively understanding the atmosphere of the negotiations and the customer's reaction, it contributes to improving the responsiveness of salespeople.
2. Utilizing generative AI to support business negotiations in real time, such as preventing oversight of important matters and automatically displaying related documents
Utilizing GPT, it analyzes the content of sales negotiations in real time and provides multifaceted support to sales representatives. It can check whether important matters such as "budget" and "decision-making authority" have been overlooked, and pop-up appropriate materials in response to keywords spoken during the negotiation. Furthermore, it extracts and displays items that need to be confirmed during the negotiation as tasks, supporting information organization and decision-making, thereby standardizing the quality and efficiency of sales.
3. After the negotiation is over, the content is automatically analyzed based on six criteria
After a sales negotiation is completed, the app automatically analyzes six items: "Sales Negotiation Analysis," "Skill Analysis," "Sales Negotiation Minutes," "Sales Negotiation Assistant," "Summary," and "Tasks." From these analysis results, up to three items can be selected and displayed on the screen at the same time.
・Business negotiation analysis:The speaking trends of each person and speaker are visualized based on quantitative indicators such as speaking rate, frequency of speaker changes, and number of questions.
・Skill analysis:The communication skills of sales representatives who participate in sales negotiations, such as their ability to communicate and listen, are evaluated and visualized.
・Business meeting minutes:The full text of conversations is displayed in real time during business negotiations. Audio playback of each utterance and keyword search are also possible.
・Business negotiation assistant:The details of your interactions with the "Sales Assistant" during a sales negotiation can be saved as history and reviewed later.
·overview:You can get a summary of the business negotiations and understand the customer's needs.
·task:A to-do list is displayed based on the details of the sales negotiation, helping you move smoothly on to the next action.
4. Organize and manage multiple business negotiations by project
Multiple negotiations can be linked to a project, allowing you to organize and manage the progress and content of each project. Past negotiation history can be searched by criteria such as "date" and "keyword," making it easy to understand the progress of a project.
5. Secure operation that can be used even in business negotiations involving confidential information
You can use AmiVoice, an AI speech recognition system, to provide highly accurate transcriptions in a secure local environment without disclosing any information to the outside world. This system offers excellent cost performance by reducing the communication and maintenance costs incurred when using a cloud server. Furthermore, the application server is provided in an on-premise environment, and the cloud service for the generation AI can be used in the Azure environment of your contract, ensuring secure operation.
6. Flexible microphone configurations support a wide range of business situations
The microphone configuration for business meetings can be flexibly selected. It supports the "mono method," which records business meetings with one microphone, the "stereo method," which places a microphone on each side of the salesperson and customer, and the "multi method," which utilizes multiple audio sources such as Microsoft Teams. Even with the mono method, it is possible to separate the speech of the salesperson and customer using the speaker diarization function.
About the "AmiVoice SalesBoost" series
With the aim of promoting "sales enablement" aimed at strengthening and improving sales organizations, we have the No. 1 domestic market share.On September 1, XNUMX, Using AmiVoice, an AI voice recognition system, we have launched a series of solutions called "AmiVoice SalesBoost" in October 2024 that accelerate digital transformation in sales activities.
The solutions currently being offered include "AmiVoice SF-CMS," which visualizes and analyzes conversations during customer service and sales negotiations, and "AmiVoice RolePlay," which uses AI to provide efficient sales training. By combining these solutions, we are creating a cycle that continuously supports the improvement of the skills of the entire sales organization.
Now, AmiVoice SalesAgent will be joining the series. This service is a next-generation sales support tool that supports sales negotiations in real time in collaboration with AI, contributing to maximizing productivity and results in the sales field.
・Details of the "AmiVoice SalesBoost" series
https://salesboost.advanced-media.co.jp/
・"AmiVoice RolePlay" details
https://salesboost.advanced-media.co.jp/roleplay/
・“AmiVoice SF-CMS” details
https://salesboost.advanced-media.co.jp/sf-cms/
Above
*1 Source: ecarlate LLC “Speech Recognition Market Trends 2025” Speech Recognition Software/Cloud Service Market
*2 Source: Grand View Research (American market research company). Market size calculated at 1 dollar = 150 yen.
https://www.grandviewresearch.com/horizon/outlook/sales-enablement-platform-market/japan
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